Director | Illustrator
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Straub: What Is Fiercely Independent?

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I got the chance to team up with Straub on this campaign video to help them answer the question: what is fiercely independent?

I worked to establish the campaign's tone with both the client and musician Paul Luc who wrote the script (in addition to featuring is his song Idol). Production took place over two days at Straub's historic brewery in St. Mary's, PA, including a 3:30am start to capture the brewing process.